Portfolio – Kendra Hayes

Product Launch • Marketing Copy • Video Work • Branding

Branding Guides

STRICTLY BRIKS

ESSENCE

Imagination Unleashed

Give a child some blocks and they’ll build a castle. Or a spaceship. Or a ballet school for hippos. What they create is what matters. Every Strictly Briks piece is a chance for kids to set their imaginations free.

APPROACH

Fuel Their Creativity

Creative daydreaming is a child’s natural state of mind. They never stop inventing fantasy worlds. Strictly Briks exist to give kids the bricks to enhance their fantasies, building as they dream.

VALUE PROP

Independent Play, Every Day

Strictly Briks bricks and baseplates give kids a billion ways to exercise their imaginations, for hours of self-directed play. Our products are affordable, high quality, and compatible with Lego® and all other major brands.

ATTRIBUTES

Unleashed: Let kids’ imaginations roam wild.

Unlimited: Creative play never has to end.

Compatible: Our bricks play well with others.

TAGLINES

Dream It, Build It

Endless Possibilities

What Will You Build Today?

Imagine That!

Strictly Briks Amazon Storefront Banners

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ACTIV LIFE

ESSENCE

Activate the Joy

Activ Life is about inviting people to get outside and play together. Families, friends, kids, adults, everybody. Nothing beats outdoor fun with the people you like best. And whatever your crew’s game of choice, Activ Life is on your side.

APPROACH

Just Get Out

There’s no wrong way to play outdoors, and there are as many places to play as there are ways to play. Whether your game happens in the backyard, in the pool, at the beach, in the park or on the course, Activ Life is there.

VALUE PROP

…And Stay Out

Happens all the time: Once people get outside, they realize they want to stay outside forever. Our products are made from top-notch materials and built to withstand the elements. So you can play all summer long, and even longer.